Wednesday, July 15, 2015

Control is an illusion

All Bob Brockman ever wanted to do is control everything. I mean everything... Let me explain that a bit further.

When he owned UCS (evil UCS) he did things like. Put dongles on PC's, so dealers had to buy the PC from UCS. If a dealership went out on the open market and bought a Dell/HP/Compaq it would not work at a UCS dealership, because it did not have the dongle. The best part is the dealer would call and UCS would say "We can send someone out to hook it up for you." The FE (Field Engineerer) would get onsite and hook up the approved dongle and charge the dealer more money. A dealership could not even buy their own PC's.

I call that control.

Now he owns Reynolds & Reynolds - Guess what more control.
1. Remove 7601
2. Limit 6910
3. Lockout user accounts
4. Encrypt dealer data - so they can not move DMS systems
5. Threaten NADA with lawsuit - if they do any surveys
6. Control 100% access to  DMS, including the OEMs (such as GM/Ford/Nissan/Honda/Toyota/etc)
7. Removed ERALink and converted to ERAccess on secured ports
8. Removed dial-up modems - to remove access to ERA server
9. Removed ability to have automated scripts
10. Created RCI so only approved companies are allowed
11. Created RFI so OEMs had to be approved or they did not get access - OEM for crying out loud
12. Password changes every 45 days
13. Only allow 1 login at a time - no who the user is

14. etc, etc, etc.

Once again I call that control.

Here is the best part - It is all just an illusion.

Mr. Brockman the more you try and control the less control you have. The best part is you can spend all this money, time, energy trying to control the DMS market space, but 2 things will happen. 1. people will find away around all your little controls or 2 they will go to another DMS.

Signed WB

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